REVShare names Luis Estrada as Vice President of Latino Business Development
The "John May - Lives On" team bring you another special bulletin on behalf of PROJECT ALICE, the fan letter writing campaign to get Warner Bros. to find a new home for V. After considered research, it was deemed that TNT would be the most viable option at this time & so PROJECT ALICE ask that in addition to writing to the two Warner Bros. execs, fans would please also write to Mr. Michael Wright at Turner Network Television (addresses below). We would like to thank all of the fans, the cast & crew of the show for showing support to the campaign! Please write to: ATTN: Mr. Bruce Rosenblum President, Warner Bros. Television Group Warner Brothers 4000 Warner Blvd. Building 2, Room 215 Burbank, CA 91522 ATTN: Mr. Peter Roth President, Warner Bros. Television 4000 Warner Blvd. Building 140, Room 229 Burbank, CA 91522 ATTN: Mr. Michael Wright Executive Vice President, Head of Programming C/o TNT 3500 W. Olive Ave. 15th Floor Burbank, CA 91505 And don't forget to mention in your letters that you are a part of PROJECT ALICE! For those not comfortable with writing letter, pre-written letters can be found on our Facebook page & for those of you who wish to write in your own words, you can also find blank, addressed letterheads on which you can add your own text. PDF versions can also be found here: www.vlosvisitantes.com Please drop by & visit us! www.ProjectAliceV.net http www.ilanasVsite.com http We are of Peace. Always! Video Rating: 5 / 5
Temecula, CA (PRWEB) January 23, 2006REVShare, televisionâs largest performance-based network of over 800 stations, today named Luis Estrada as Vice President of Latino Business Development. Estrada will lead a recharged focus by the company to increase its Latino advertising sales as well as work closely with Adam Warren, Vice President of Network Development, in expanding REVShareâs Latino network.
âLuis is a great addition to our management team,â said Joseph Gray, Chief Executive Officer and Founder of REVShare. âSpanish language media grew 3.3% in the first nine months of 2005, and Luis is an experienced and well respected executive to help us focus more aggressively in this market.â REVShare has been in the Latino market since the end of 2004. âThe rise in revenue and lead generation in this space has certainly caught our attention and thatâs why weâre excited to have Luis on board,â Gray added.
Prior to joining REVShare, Estrada was Vice President of Programming and Acquisitions for SorpresaTV. His extensive media experience includes independent production as well as:
Vice President of Programming, Creative Services in Fort Worth, Texas, for Hispanic Television Network (HTVN) where he was also responsible for Advertising/Direct Response/Per Inquiry Sales. After Firestone Communications bought HTVN, he was a leader in relaunching the network as SorpresaTV, the first Spanish language kidsâ network in the US. KUVS-TV, (Univision Television Group) in Sacramento where he branded Univision to the DMA, while serving as head of Marketing, Promotions and Production. Senior VP for Friedland Jacobs Latin America, a full service entertainment marketing firm, where he was responsible for the branding of DirecTV in Latin America and assisted in the launch of CNN En Espanol Turner Broadcasting to launch and Brand TNT and Cartoon Network for Latin America and the Caribbean as Vice President of Creative Services United States Information Agency (USIA) for the news project TV Marti. Promotion Manager and Producer at Telemundoâs Los Angeles station, KVEA-TV He was nominated for two Emmy awards in 2004. He also produced and directed an independent feature film due for release in 2006.Estrada graduated from Columbia School of Broadcasting and also attended Los Angeles City College (LACC) and the University of California, Los Angeles (UCLA).
Since 1989, REVShare has specialized in performance based advertising representing more than 800 local market television stations, cable systems, syndicators, and networks, which are willing to provide television time on a results basis. With a customer-oriented team, proven client results, state-of-the art technology and marketing know-how, REVShare continues to lead the industry in the evolution of television advertising models for the next generation of convergence and interactivity.
For more information on REVShare, please contact Alain Jourdier, Vice President, Marketing and Communications: Alain@REVShareTV.com or 1-800-819-9945, ext. 485.
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